{"id":2039,"date":"2011-05-04T09:51:43","date_gmt":"2011-05-04T15:51:43","guid":{"rendered":"http:\/\/handyvandal.com\/?p=2039"},"modified":"2011-05-04T10:00:32","modified_gmt":"2011-05-04T16:00:32","slug":"games-reward-customers","status":"publish","type":"post","link":"https:\/\/handyvandal.com\/wphv\/2011\/05\/games-reward-customers\/","title":{"rendered":"Use Game Mechanics to Reward Your Customers"},"content":{"rendered":"<p>&#8220;Countless start-ups are incorporating game-design strategies, hoping to eventually grow revenue off of consumer data, or by using a combination of data plus game-mechanics to influence consumer behaviors.&#8221;<\/p>\n<blockquote><p>\nYour customers hoard airline miles and covet their status-symbol black American Express. What was once called &#8220;consumer incentives&#8221; is now known as &#8220;gamification&#8221;\u2014and here&#8217;s how to integrate it into your company and win consumers&#8217; hearts and minds while you&#8217;re at it.<\/p>\n<p>&#8212; <a href=\"http:\/\/www.inc.com\/guides\/201105\/use-game-design-to-reward-your-customers.html\">Christine Lagorio<\/a> @ Inc.com\n<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Countless start-ups are incorporating game-design strategies, hoping to eventually grow revenue off of consumer data, or by using a combination of data plus game-mechanics to influence consumer behaviors.&#8221; Your customers hoard airline miles and covet their status-symbol black American Express. What was once called &#8220;consumer incentives&#8221; is now known as &#8220;gamification&#8221;\u2014and here&#8217;s how to integrate [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[45,16],"tags":[],"class_list":["post-2039","post","type-post","status-publish","format-standard","hentry","category-business","category-game-design"],"_links":{"self":[{"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/posts\/2039","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/comments?post=2039"}],"version-history":[{"count":4,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/posts\/2039\/revisions"}],"predecessor-version":[{"id":2050,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/posts\/2039\/revisions\/2050"}],"wp:attachment":[{"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/media?parent=2039"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/categories?post=2039"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/tags?post=2039"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}