{"id":363,"date":"2009-12-02T18:31:46","date_gmt":"2009-12-03T00:31:46","guid":{"rendered":"http:\/\/handyvandal.com\/?p=363"},"modified":"2010-02-23T22:23:39","modified_gmt":"2010-02-24T04:23:39","slug":"game-design-techniques-for-web-designers","status":"publish","type":"post","link":"https:\/\/handyvandal.com\/wphv\/2009\/12\/game-design-techniques-for-web-designers\/","title":{"rendered":"Game Design Techniques for Web Designers"},"content":{"rendered":"<p>Nadya Direkova &#8212; currently a Senior Interaction Designer at Google, previously with Razorfish &#8212; discusses the application of game design techniques to web page design:<\/p>\n<blockquote><p>\nThis talk illustrates how game design thinking provides new tools for the design of non-game products and campaigns. We discuss four ways in which game-design techniques enrich interactive design:<\/p>\n<p>1. Understanding that in our ultimate goal as designers is to make the user happy. Games accept this by default.<br \/>\n2. Understanding a product or message better by imagining it as a game. If you have a message you want people to find and interact with, invite them to play with it!<br \/>\n3. Conveying a message by building it into an advergame.<br \/>\n4. Using game-inspired techniques to create a better experience in non-game products.<\/p>\n<p>&#8211; <a href=\"http:\/\/library.ixda.org\/node\/28\">Nadya Direkova<\/a> @ idxa.org<br \/>\n<\/blockquote><param name=\"movie\" value=\"http:\/\/static.slidesharecdn.com\/swf\/ssplayer2.swf?doc=ixda-whats-in-a-game-ndirekova-razorfish-1234986968338101-1&#038;stripped_title=ixda-talk-game-design-techniques-for-engagement-in-web-applications\" \/><param name=\"allowFullScreen\" value=\"true\"\/><param name=\"allowScriptAccess\" value=\"always\"\/><embed src=\"http:\/\/static.slidesharecdn.com\/swf\/ssplayer2.swf?doc=ixda-whats-in-a-game-ndirekova-razorfish-1234986968338101-1&#038;stripped_title=ixda-talk-game-design-techniques-for-engagement-in-web-applications\" type=\"application\/x-shockwave-flash\" allowscriptaccess=\"always\" allowfullscreen=\"true\" width=\"425\" height=\"355\"><\/embed><\/object><\/p>\n<p><object type=\"application\/x-shockwave-flash\" width=\"450\" height=\"350\" data=\"http:\/\/www.vimeo.com\/moogaloop.swf?clip_id=4950803&amp;server=www.vimeo.com&amp;fullscreen=1&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=\"><param name=\"quality\" value=\"best\" \/><param name=\"wmode\" value=\"transparent\" \/><param name=\"allowfullscreen\" value=\"true\" \/><param name=\"scale\" value=\"showAll\" \/><param name=\"movie\" value=\"http:\/\/www.vimeo.com\/moogaloop.swf?clip_id=4950803&amp;server=www.vimeo.com&amp;fullscreen=1&amp;show_title=1&amp;show_byline=1&amp;show_portrait=1&amp;color=\" \/><\/object>        <\/p>\n<p>Via <a href=\"http:\/\/www.acagamic.com\/specials\/advent-2009\/2-game-design-techniques-for-web-designers\/\">The Acagamic<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nadya Direkova &#8212; currently a Senior Interaction Designer at Google, previously with Razorfish &#8212; discusses the application of game design techniques to web page design: This talk illustrates how game design thinking provides new tools for the design of non-game products and campaigns. We discuss four ways in which game-design techniques enrich interactive design: 1. [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,74],"tags":[],"class_list":["post-363","post","type-post","status-publish","format-standard","hentry","category-game-design","category-web-design"],"_links":{"self":[{"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/posts\/363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/comments?post=363"}],"version-history":[{"count":10,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/posts\/363\/revisions"}],"predecessor-version":[{"id":729,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/posts\/363\/revisions\/729"}],"wp:attachment":[{"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/media?parent=363"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/categories?post=363"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/handyvandal.com\/wphv\/wp-json\/wp\/v2\/tags?post=363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}